Data Center Demand on the Rise: Continued Upswing in 2012-2013

March 27, 2012 2 Comments »

This month, the findings of annual North American Data Center Demand Survey were released.  Campos Research & Analysis, conducted the survey, which targeted senior decision makers at large corporations in North America who are responsible for shaping their companies’ data center strategies.  Now in its sixth year, the survey showed a record percentage of respondents planning to definitely or probably expand their data center operations in 2012.

These findings mimic what we’re seeing at NGD Europe as multinational companies are looking for public, private and hybrid cloud computing solutions and the appropriate computing and storage environments for Big Data.  Other factors driving the demand for data center space include an improved economic outlook and a resurgence of interest from those organizations that had deferred expansion plans due to the economic uncertainty of years past.

An overwhelming 92 percent of respondents shared they will definitely or probably expand in 2012-2013 – the highest percentage ever recorded in the survey’s six-year history.  Of those with definitive plans to expand in 2012, nearly 40 percent expect to expand in three or more locations and approximately half plan to expand in Europe. Moreover, nearly 80 percent say they intend to use a partner (wholesale data center provider) for one or all of their projects and 41 percent cited plans to use a containerized module as part of their expansion.

According to the Global Containerized Data Center Market 2010-2014 by TechNavio, the market for containerized solutions will grow at a GAGR of 5.6 percent.  Key trends driving this market expansion include the demand by organizations worldwide for better ways to manage the complex data center infrastructure and the need for faster data center deployments.  Compute-hungry cloud computing providers searching for exceptional space to securely house and power large-scale containerized computing installations, look no further.  NGD Europe’s 750,000 square feet multi-tier carrier-neutral mega data center has an entire fit-for-purpose top floor available for immediate occupancy.

With a massive 180 MVA on tap – from 100 per cent renewable energy sources – the self-contained 140,000 square feet (net technical services) reinforced floor area offers all the space, power, cooling and high-speed communication links necessary for meeting the most demanding containerized computing requirements.  An on-site sub-station connected directly to the national grid ensures full control over power supply and high resilience, while the largely pillar-free area allows for maximum space utilization including stacking of containers up to three high. Roll-on, roll-off elevators and removable wall panels make for easy and rapid container installation and de-installation.

data centerLarge cloud providers are demanding bigger, better and more secure containerized computing facilities in Europe.  The NGD container floor offers the ultimate in accommodation for a very select number of large cloud providers searching for exceptional space, power and security – all from under one roof.  As with our popular custom-built data halls, we are able to offer container tenants highly competitive rates which are substantially lower than London-area facilities

About Simon Taylor

Simon Taylor is Chairman of Next Generation Data (NGD) Europe. He has an outstanding track record in developing products both in the corporate world during his early career with Toshiba Information Systems and Cable & Wireless, and in the last decade as an entrepreneur and investor. In 1995 he founded Interoute Products, part of Interoute Telecoms (later re-named Telecom FM), which developed telecom routers and soft switch products, and gained substantial market share throughout Europe within the first 5 years. Simon is a founder of NQuire Ltd and Group Chairman and founder of Saiph Group which focuses on IP telephony and convergence and has major customers in both the public and private sectors.


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